Find a problem they are experiencing and introduce them to a solution they can self-host to fix it. Expand from there.
I began my self-hosting journey 7ish years ago with media piracy and a desire to watch/access my files wherever I was. Learned of Plex, then Emby, Reverse Proxies, Domains, SSL, and on and on…
Today I’m running 24+ docker containers and some miscellaneous stuff, across 3 systems; that’s always accessible via my domain/vpn.
Yes, birth rates are falling because nobody has time to fuck. That’s definitely the problem…