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They have a customer base loyal enough to keep buying the Magic Mouse. I don’t think strategy matters at this point.
This. Their customer base doesn’t tell Apple what they like. Apple tells its customer base what they’re going to like.
I doubt a change in leadership will change things for the better. A new CEO will likely just double down on an already failing AI strategy.
And then they will cut down on other products so they can double down even more.
Tim’s Cooked
Seems the only people upset with Apple are investors and anyone not in the ecosystem.
Stay mad, ig.
i really don’t agree. i see that the Vision Pro was probably too ahead of its time in terms of cost and hardware capability, but their AI strategy, while making similar mistakes, is one i agree with. while Nvidia and Microsoft et al are jerking off their investors by growing AI in wildly different directions with limited use cases, Apple clearly has a vision for bringing AI to users in a way that is private and secure first and not based on data mining their customers or glazing B2B partners. they’re not promising to reduce the professional workforce. they’re not predicting the end of the world. they want to create use experiences.
this is a similar take you might have had in 2010, wringing your hands at Apple’s demise because they didn’t jump on the virtual private cloud bandwagon with GCP, AWS, and Azure (not to mention all the failed attempts). comparing Apple to Nvidia and Google is ludicrous to me. compare Apple to Samsung or Qualcomm, and the picture looks different.
my biggest disagreement is that if Tim Cook gets ousted for someone who will do the same AI deepthroating we’ve seen from the rest of the tech industry it would be a tragedy.
Apples AI exists because of the data mining others have done. They are no more private than other high end names in their markets. With Tim Cook or without him Apple deserves to fail and if this country wasn’t so engrossed in consumerism they probably would have. They’re anti-competition, anti-consumer, tax dodging, and willing to do any amount of knee bending to Donald to keep numbers up. Who cares about their vision.
They are no more private than other high end names in their markets.
Source for this?
When it comes to user tracking for the purposes of targeting ads they’re pretty deceptive. https://blog.lockdownprivacy.com/2021/09/22/study-effectiveness-of-apples-app-tracking-transparency.html
When it comes to Apple intelligence they skirt the question by not actually collecting the data themselves. Instead they rely on third parties to harvest the data and apple shows up to collect whatever they’ve rounded up.
The rest is based on the fact that all security claims made by Apple are near impossible to audit. You just have to take their word for it and for a company that makes such a ridiculous effort to paint themselves as secure and private, you shouldn’t have to just take their word for it.
I would highly recommend you go through their security compliance documentation before saying its not auditable. The systems are very thorough for auditing.
Start here:
https://support.apple.com/guide/certifications/intro-to-apple-security-assurance-apc3cea61877b/web
Extra reading here:
https://help.apple.com/pdf/security/en_US/apple-platform-security-guide.pdf
https://support.apple.com/guide/certifications/macos-security-compliance-project-apc322685bb2/web
https://github.com/usnistgov/macos_security/wiki
https://support.apple.com/guide/certifications/apple-pay-security-certifications-apc3a0db329f/web
https://support.apple.com/guide/certifications/apple-internet-services-security-apc34d2c0468b/web
https://support.apple.com/guide/certifications/apple-app-security-certifications-apc392d0e98c3/web
https://support.apple.com/guide/certifications/visionos-security-certifications-apcf57bea62a/web
https://support.apple.com/guide/certifications/watchos-security-certifications-apc3dc9d68d91/web
https://support.apple.com/guide/certifications/tvos-security-certifications-apc3c0bb26e2b/web
https://support.apple.com/guide/certifications/macos-security-certifications-apc35eb3dc4fa/web
https://support.apple.com/guide/certifications/ipados-security-certifications-apc38ef52880f/web
https://support.apple.com/guide/certifications/ios-security-certifications-apc3fa917cb49/web
https://support.apple.com/guide/certifications/secure-enclave-processor-security-apc3a7433eb89/web
https://support.apple.com/guide/certifications/about-apple-security-certifications-apc30d0ed034/web
the perfect is the enemy of the good. the article is specifically about comparing Apple to companies like Nvidia and Google, who do all those things but worse, while advocating they go further in that direction.
I get that but they aren’t constantly tooting their own horn about how private and secure they are.
i honestly don’t know what you’re advocating for
