Cyber criminals purchase advertisements that appear within internet search results using a domain that is similar to an actual business or service. When a user searches for that business or service, these advertisements appear at the very top of search results with minimum distinction between an advertisement and an actual search result. These advertisements link to a webpage that looks identical to the impersonated business’s official webpage.

In tips section:

Use an ad blocking extension when performing internet searches. Most internet browsers allow a user to add extensions, including extensions that block advertisements. These ad blockers can be turned on and off within a browser to permit advertisements on certain websites while blocking advertisements on others.

  • IrateAnteater@sh.itjust.works
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    1 day ago

    Every once in a while I accidentally open chrome instead of Firefox on my phone, and holy crap is the internet intolerable without an ad blocker.

    • Pennomi@lemmy.world
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      1 day ago

      It’s intolerable even WITH an ad blocker. There are so many dark patterns these days.

      • CosmoNova@lemmy.world
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        1 day ago

        Content highways are a concept that I have been thinking about for years. Basically extensions that cut all the crap and give you the web experience you want. Sponsorblock already goes into that direction but I do wonder if it can finance itself or will sell put it‘s users eventually. I hope that concept could be expanded upon to block/warn users about certain triggers for example or dark patterns where the „remove ads!“ button on Twitch.tv gets flagged for being a paid subscription button etc.

        • Scubus@sh.itjust.works
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          17 hours ago

          Im confused, would anyone think the “remove ads” button is anything other than a paid subscription? Am I misunderstanding?

          • InFerNo@lemmy.ml
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            15 hours ago

            We are conditioned to know that “remove ads” doesn’t actually remove ads, but directs to a page to sell subscriptions (that also, when bought, removes ads).

            That’s what he means

            • Scubus@sh.itjust.works
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              7 hours ago

              Ah, fair. Not trying to be a dick or controntational with what im about to say, but thats kinda just how capitalism works. Imo its so much worse that we have been conditioned to think 40 hour work weeks are normal and that you have to work to survive. Ugh I want capitalism to collapse so bad :(

        • hoppolito@mander.xyz
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          16 hours ago

          Isn’t that kind of already in existence? I am predominantly thinking of RSS readers, but also read-mode or read-it-later apps extracting only article bodies and bookmarking apps used for curating and saving your own interesting content, or FOSS frontends such as invidious/piped, twire and tubular.

          None of these are extensions or specific to recognising dark patterns, but by their nature of content extraction and delivery they (almost by definition) circumvent most of the existing dark patterns trying to gate or steer access to said content.

    • medem@lemmy.wtf
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      1 day ago

      About a year ago, I read a book called The Cluetrain Manifesto, which was originally published before the big players took over the internet. Every once in a while, I had to put the book away because it was too depressing to read their original theories on how the internet would liberate people, facilitate interactions between customers and companies, connect like-minded hobbyists without any gatekeepers involved and create meaningful relationships between stakeholders. Of course all of those things did indeed happen in one way or another, but 5 companies accounting for at least 80% of internet traffic and consumers being force-fed all that absolutely obnoxious adwords crap everytime they visit any useful website is definitely not what they, or any internet idealist for that matter, had in mind.

    • jjjalljs@ttrpg.network
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      1 day ago

      Several of my friends are non technical and just put up with the ads. I guess they never thought there was another way

  • Nasan@sopuli.xyz
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    1 day ago

    Some security training programs too. I remember an onboarding training video listing adblockers as an example of security software. With it part of a short quiz at the end of a section.

  • NarrativeBear@lemmy.world
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    22 hours ago

    And simultaneously the FBI is potentially trying to shut down archive.today which bypass paywalls and ads.